How to Create Successful Op Eds and Press Releases

04/09/2020 - 04/09/2020

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9:00 a.m.-10:00 p.m.

Writing and pitching successful op-eds (opinion editorials) is an opportunity for your health center to gain positive publicity and to educate the public about important issues. These 500 to 650-word editorials are an important resource in your advocacy toolkit. Additionally, press releases can play a role in informing the public about community health centers and the crucial part they play in our state and nation’s healthcare. Join Wally Chavez, Director of Brand Management at Regence Health Network, Inc., for the COMPLIMENTARY How to Create Successful Op Eds and Press Releases TACHC webcast to learn about:

  • • What to include in a successful Op Ed
  • • A look at the basic Op Ed structure
  • • Best practices for writing press releases
  • • Press release format
  • • Pitching to the media, and more…